Upgrade
Almost every game played online for free this way or another includes upgrades. They can relate weaponry, life, armor, deadly power of your hero, and his/her special abilities. Or weaken monsters. But there are such games, which made the upgrade system an inalienable part of the process and made it necessary to make too often. Like, after each level (every several minutes or sooner). This is the case in launching rockets – they should fly high but without improvements, they will simply show the same result. Or like flying through the distance – only improvements will make you get better results without standing still.